A creative marketing session with Sherryn was such an effective use of time. I came away with 10 new ideas to implement, plus scripts & procedures to streamline the way I approach potential new clients. I like the Marketing Talk polish! Thanks Sherryn.
Angie Spiteri, Generating Time
Four winning questions to ask happy customers
Don't you love talking to clients who are happy with your service! When their responses are positive then capitalize on it!
Four winning questions to ask:
- "What more can I do for you?" and really listen to the response
- "Can I use your testimonial on my brochure/website?"
- "Would you refer your friends/colleagues with similar needs?"
- "Can I post you offers/brochures/business cards for your own use and to pass on to others?"
Two ways to value add:
- After listening to your client's response to "What more can I do for you?" respond with "I've been thinking about what you said" and explain a complimentary product/service you believe would suit their needs (either your product/service or another business you trust to refer)
- offer to save your client time, set up an arrangement where you preempt their future ordering/servicing needs
The most important of all:
- thank them for their business, say it is important to you and that you don't take it for granted
Pick up the phone and dial a past client every day
Personal attention is always a winner
Satisfied clients mean repeat business
Happy clients look forward to doing more business with you
Regular clients refer you more business
Instead of sourcing new clients, look no further than your existing client base!
